It is understood that the U series is a brand new design concept for 2017, becoming a trendsetter with its intricate exterior that’s driving everyone wild with want. Let’s take a look!
Liquid Surface
The phone features a 3D contoured liquid surface engineered by optical spectrum hybrid deposition to allow glass’s construction to reflect light, creating different hues. It also gives the phone a more symmetrical and seamless blend that enhances ergonomics for better user experience.
The Best Assistant for You
Introducing the HTC Sense Companion AI built into system of the U Ultra and U Play as they become your best companions as they automatically organize your contacts, managing battery usage, allowing for sequential notifications and recommending the nearest restaurants.
Dual Display (only available for U Ultra)
The U Ultra is equipped with a 5.7-inch main display and a 2-inch secondary display, with the latter capable of showing notifications and music-playing. When the main display is switched off, the AI system will allow important notifications to be shown via the secondary display, thus allowing for power save.
Voice Recognition
The voice control feature recognizes and responds to your voice, even when the device is asleep. Be it answering or rejecting phone calls, or turning off the alarm clock, the phone will heed to your orders no matter what.




Further Reading: LG PJ9 Floating Speaker Impressed Everyone’s Hearing and Vision